Who Needs Online Marketing? You Won’t Be Expecting These Guys!

If there’s anybody who needs Internet marketing, it’s them. Lawyers understand legal management. They understand the rights of businesses to keep trademarks and marketing objectives. They understand networking and getting to know clients from one client to another. However, they don’t understand applying marketing and advertising principles to their own brand of online marketing. A…

Big Data Is More Important Than Ever. They May Just Change Your Playing Field

It didn’t take long for small companies to realize that they had gathered plenty of useful information regarding their clients and customers. Information ranging from consumer behavior in websites to collecting information about their wishlists and carts had helped plenty of companies unlock new secrets to profitability never known before. OtterBox Hong Kong Marketing and…

No, It’s Not Chemistry! It’s The Periodic Table Of Search Engine Optimization.

The folks at SearchEngineLand.com definitely outdid themselves by continuously publishing their research for the benefit of online marketers. Every year, they release research information that includes additional elements of search engine optimization. For this year, new elements such as Vertical Search, Direct Answers and HTTPS join the existing elements. For weight increases, SearchEngineLand had included…

Having Some Problems With Demand Generation? Use These Five Strategies!

Lead generation strategies focus heavily on lead metrics, but did you know that it’s just a small funnel compared to strategies that don’t solely focus on metrics but more on revenue? If you’re having troubles creating demand generation for your new product or service, try out these five! Pipeline Marketing If marketers understand that revenue-based…